Tip #2: ROI of blogging: yes you can measure it but not (usually) in direct dollars

debweil_wbr_new_logo.jpgGet Corporate Blogging Tip #2 in the July 24, 2006 issue of WordBiz Report. If you’re not already a subscriber to my e-newsletter, sign up here.

Useful Link

How to make money from a blog as a marketing tool

Makes the point that a blog is a Web site on steroids because of the blogging technology behind it. I cover this in depth in a chapter in my book: “The New ROI Is ROB (Return on Blog)”

Discussion

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